General Business-Online – Curriculum

The University of Mississippi’s General Business-Online program is a structured program (Fall, Spring, Summer Cohorts) that requires students to complete 20 courses, for a total of 60 credit hours of business course work at graduation. Students must also complete 60 total credit hours of prerequisites to fulfill program admission requirements.

Sample Course of Study^

Semester 1.    *GB 370 – Entrepreneurship, Management and the Organization
Semester 1.    *GB 350 – Marketing
Semester 1.    ENT 356 – Quickbooks
Semester 1.    ENT 386 – Digital Marketing 1
Semester 2.    *GB 310 – Excel
Semester 2.    *GB 320 – Operations
Semester 2.    MGMT 383 – Human Resource Management
Semester 2.    ENT 387 – Digital Marketing 2
Semester 3.    *GB 330 – Finance
Semester 3.    BUS 322 – Negotiations
Semester 4.    FIN 120 – Financial Literacy
Semester 4.    ENT 388 – e-Commerce Strategy for Entrepreneurship
Semester 4.    MGMT 391 – Organizational Behavior
Semester 4.    ENT 411 – Project Management for PMI Certification
Semester 5.    Business Elective (300-Level+)
Semester 5.    ENT 419 – International Trade Course
Semester 5.    ENT 486 – Family Business Management
Semester 5.    Business Elective (300-Level+)
Semester 6.    *GB 490 – Capstone
Semester 6.    *BUS 300 – Internship or BUS 380 Study Abroad

* Required Courses
^Course offerings may vary

Complete Program Requirements

For more information about the B.B.A in General Business degree requirements, refer to the General Business Course Catalog

Prerequisites

Students are required to complete a minimum of 60 credit hours before enrollment in the Online General Business Program. Click Here for a list of Prerequisites.